Attention

Have you realised that every single time you retweet a demagogue, you’re a ca-ching in their attention cash box? They couldn’t care less about what you say but they almost literally jerk off on the fact that you are saying something at all. Raw human attention. You’re either paying, or you’re not.

This is WordPress

Automattic recently published 📺‘A meditation on the open web’, a 3:18 minutes video in which the viewer is taken on a visual journey that compares Facebook to a smoggy metropolis and Instagram to a Potemkin suburbia. The viewer is then guided ‘to see what else is out there in the world’: As the suburbs fade… Read more This is WordPress

How I spent 4k on a product I didn’t need and got 4 lessons in value-driven marketing I hadn’t expected

So on my last day in Sri Lanka with Human Made, this happens: I’m enjoying a 🍺Lion’s at one of the beach bars in Negombo, a touristy area not far from BIA airport. Every other five minutes, another vendor walks by, offering what they have: souvenirs, clothes, jewellery. I kindly tell them no thanks, I’m good… Read more How I spent 4k on a product I didn’t need and got 4 lessons in value-driven marketing I hadn’t expected